Blog about marketing and AI
We write about what we actually work with, such as visibility in Google and AI, websites that hold up over time, and how AI is used with a human in charge.
Latest posts
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Vi spurte ChatGPT 40 ganger hvem vi burde bruke. Dette er hva den så på
Vi stilte ChatGPT 40 vanlige kundespørsmål, fra rørlegger i Drammen til låsesmed i Kristiansund, og så på hvilke kilder den hentet svaret fra. Google-profilen og Facebook-siden var ikke blant dem.
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SEO is no longer enough: GEO and AEO explained
People do not just search on Google any more. They ask ChatGPT and Perplexity too. Here is the difference between SEO, GEO and AEO, and why you need all three.
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The 70/30 model: why the human always has the final say
We automate everything that can be automated. But nothing goes out into the world without a human having looked at it first.
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